Mercedes-Benz Malaysia sets new records in Q3 2018

Record highs include delivery of 10,143 units to customers in 3Q 2018, a 16 per cent increase over the same period last year. 

Mercedes-Benz Malaysia has achieved record high sales resulting in a market share of 2.5 per cent, cementing the marque’s position as the premium market leader and number one continental brand in Malaysia.

Following extremely brisk sales from the GST suspension from 1 June to 31 August which resulted in almost all Mercedes-Benz models selling out, the carmaker has delivered a record-breaking total of 10,143 cars since the beginning of the year.

The breakdown of sales figures includes 6344 units of C-, E- and S-Class saloons; 1268 units of A-, B-, GLA- and CLA-Class compact cars.

These two segments recorded increases of 21.1 per cent and four per cent respectively compared to the the third quarter of last year.

Meanwhile, the 1960 units of SUVs marked a 3.4 per cent increase in sales. The biggest sales increase was for Dream Cars which recorded 570 units sold, a 40 per cent increase compared to 3Q 2017.

Key highlights in the Mercedes-Benz calendar in Q3 2018 included:

  1. the launch of the all-new S-Class saloon,  S-Class Cabriolet, S-Class Coupé and Mercedes-Maybach S-Class expanding the range of models offered in the Malaysia market.
  2. the launch of the AMG Owners Club Malaysia
  3. the 10th anniversary of the Mercedes-Benz SEA II Skills Competition.

At the Mercedes-Benz SEA II Skills Competition this year, a total of 613 Customer Services Professionals and Advanced Modern Apprenticeship finalists competed for the title of best technician, service advisor and process specialist within the Mercedes-Benz network.

In Aftersales, the MBM dealer network has serviced almost 110,000 cars in 31 service centres, a 16 per cent increase in service volume over the previous year. MBM also has the distinction of upholding the highest standards in the Customer Satisfaction Index (CSI), a benchmark in South East Asia.

Meanwhile Mercedes-Benz Services Malaysia, the financial services arm of MBM, maintained an serviced portfolio of over RM2.5 billion, financing four out of 10 Mercedes cars sold in Malaysia.